Privacy Policy
Privacy Policy
Last updated: 13 November 2026
At Lux Coffee, we take your privacy seriously. This Privacy Policy explains how we collect, use, store and protect your personal information when you visit our website, contact us or enquire about our products and services.
We process personal information in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and other applicable UK data protection legislation.
1. Who We Are
LUX COFFEE BEANS LTD is the data controller responsible for your personal information.
Company name: LUX COFFEE BEANS LTD
Registered address: C/O The Financial Management Centre, Meads Business Centre, 19 Kingsmead, Farnborough, United Kingdom, GU14 7SR
Email: info@luxcoffeebeans.co.uk
Website: https://www.luxcoffeebeans.co.uk/
2. Information We Collect
We may collect the following personal information:
- Your name, email address and telephone number
- Your business name, role and business contact information
- Information submitted through our website enquiry forms
- Details about your coffee requirements, equipment needs and wholesale enquiries
- Correspondence and communications with our team
- Order, invoicing and delivery information where you become a customer
- Technical information, including your IP address, browser type, device information and website usage data
- Marketing preferences, where applicable
- Information collected through advertising and analytics technologies, including cookie identifiers, website interactions, advertising campaign activity and conversion events, where applicable.
3. How We Collect Information
We collect personal information when you:
- Visit our website
- Complete a wholesale quote or contact form
- Contact us by email, telephone or social media
- Enquire about our coffee products or equipment
- Enter into a business relationship with us
- Subscribe to marketing communications, where available
- Interact with cookies or analytics tools on our website
4. How We Use Your Information
We use personal information to:
- Respond to enquiries and provide bespoke wholesale quotations
- Recommend suitable coffee products and equipment
- Manage customer accounts and business relationships
- Process orders, invoices and deliveries
- Provide customer support
- Communicate important information about our products and services
- Improve our website and customer experience
- Send marketing communications where legally permitted
- Meet legal, accounting and regulatory obligations
5. Legal Basis for Processing
We process personal information under the following lawful bases:
Contract: Where processing is necessary to fulfil a contract or take steps requested before entering into one.
Legitimate interests: Where necessary to respond to business enquiries, maintain customer relationships, improve our services and operate our business, provided these interests do not override your rights.
Consent: Where you have agreed to optional cookies or marketing communications that require consent.
Legal obligation: Where we must process information to comply with applicable laws.
6. Marketing Communications
We may contact you with information about Lux Coffee products, services, promotions and business updates where permitted by UK marketing laws.
Where consent is required, we will obtain it before sending marketing communications.
You can opt out of marketing emails at any time by using the unsubscribe link, where provided, or contacting info@luxcoffeebeans.co.uk.
We do not sell your personal information to third parties.
7. Website Analytics, Advertising and Remarketing
We use analytics and advertising technologies to understand how visitors interact with our website, measure the effectiveness of our marketing campaigns and promote Lux Coffee to relevant audiences.
These technologies may include:
Google Analytics 4 (GA4)
We may use Google Analytics to understand website traffic, visitor behaviour, pages viewed, traffic sources and interactions with our website. This information helps us improve our website, products and services.
Google Ads
We may use Google Ads conversion tracking and remarketing technologies to measure the effectiveness of our advertising campaigns and, with your consent, show relevant Lux Coffee advertisements to people who have previously visited our website.
Meta Pixel (Facebook and Instagram)
We may use Meta Pixel to understand how visitors interact with our website after viewing or clicking our advertisements on Facebook or Instagram, measure advertising performance and create remarketing audiences.
Information Collected
Depending on the technologies enabled and your consent preferences, information collected may include:
- IP address and approximate location information
- Device and browser information
- Pages visited and website interactions
- Advertising identifiers and cookie information
- Referral sources and advertising campaign interactions
- Actions taken on our website, such as submitting an enquiry form
How We Use This Information
We may use this information to:
- Monitor website performance and visitor behaviour
- Measure advertising conversions and campaign effectiveness
- Understand which marketing channels generate enquiries
- Create audiences of previous website visitors for remarketing
- Display relevant Lux Coffee advertisements on Google, Facebook, Instagram and other supported advertising platforms
- Improve our marketing campaigns and customer experience
Sharing Information with Advertising Providers
Where these technologies are enabled, information may be shared with Google and Meta for analytics, advertising measurement and remarketing purposes.
These providers may process information in accordance with their own privacy policies and may act as independent controllers for certain processing activities.
Consent and Your Choices
We rely on consent for non-essential analytics and advertising cookies and similar tracking technologies where required by UK law.
These technologies will only be activated once the necessary consent has been obtained.
You can accept, reject or manage optional cookies through our website's cookie consent banner and change your preferences at any time using the Cookie Preferences link in our website footer.
You may also manage personalised advertising preferences directly through Google, Facebook and Instagram.
For further information, please read our Cookie Policy.
8. Sharing Your Information
We may share personal information with trusted service providers where necessary to operate our business.
These may include:
- Website hosting and maintenance providers
- Customer relationship management and enquiry systems
- Email and communication platforms
- Payment and accounting providers
- Delivery and logistics partners
- Website analytics and marketing providers
- Professional advisers and regulatory authorities where required
- Advertising and analytics providers, including Google and Meta, where their services are enabled and the appropriate consent or other lawful basis applies.
We require appropriate safeguards when third parties process personal information on our behalf.
9. International Data Transfers
Some of our service providers may process information outside the United Kingdom.
Where personal information is transferred internationally, we ensure appropriate safeguards are in place in accordance with UK data protection legislation.
10. Data Retention
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected.
Customer and financial records may be retained for up to six years or longer where legally required.
Enquiry information is retained for as long as necessary to respond to enquiries and manage relevant business relationships.
Marketing information is retained until you unsubscribe, withdraw consent or it is no longer required, subject to any limited records needed to respect your preferences.
11. Data Security
We take reasonable technical and organisational measures to protect personal information from unauthorised access, loss, alteration or misuse.
Access to personal information is restricted where appropriate, and we use reputable service providers to support our business operations.
12. Your Rights
Under UK data protection legislation, you may have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your information in certain circumstances
- Restrict or object to certain processing activities
- Request transfer of your information where applicable
- Withdraw consent at any time where processing relies on consent
To exercise these rights, please email info@luxcoffeebeans.co.uk.
We will respond in accordance with applicable data protection legislation, normally within one calendar month.
13. Cookies
Our website uses cookies and similar technologies to support essential functionality and, where you have provided the necessary consent, to analyse website traffic, measure advertising performance and support remarketing campaigns through platforms such as Google, Facebook and Instagram.
You can manage or withdraw your cookie consent at any time using the Cookie Preferences link in our website footer.
Further information is available in our Cookie Policy.
14. Third-Party Websites
Our website may contain links to external websites or social media platforms.
We are not responsible for the privacy practices of third-party websites and recommend reviewing their individual privacy policies.
15. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes to our services, business operations or legal requirements.
The latest version will always be published on our website.
16. Contact Us
For any questions about this Privacy Policy or how your information is handled, please contact:
LUX COFFEE BEANS LTD
C/O The Financial Management Centre, Meads Business Centre, 19 Kingsmead, Farnborough, United Kingdom, GU14 7SR
Email: info@luxcoffeebeans.co.uk
Website: https://www.luxcoffeebeans.co.uk/
If you are unhappy with how your personal information has been handled, you have the right to lodge a complaint with the Information Commissioner's Office (ICO).
Website: https://ico.org.uk